Form / No-Booking Nurture Sequence

6 emails over 16 days. Fires when someone submits the website form but doesn't book the strategy call. Anyone who books exits instantly.

Trigger

Form submit (tag contact-form), no booking after 1 hour

Exit condition

Books a demo (tag demo-booking) → removed from sequence

Cadence

Day 0, 2, 4, 7, 11, 16

Sends from

CallSetter AI <support@callsetter.ai>

Goal

Book the 15-min Voice AI Strategy Call

Home

GHL Workflow (native)

The arc: Re-hook → Cost of waiting (speed data) → It's done-for-you → 110% guarantee (risk reversal) → Hear it live → Break-up. Every email kills one reason they didn't book.

Email 1 ~1 hour after form submit (no booking)

Subject thanks for reaching out, {{contact.first_name}}

Preview You filled out the form but did not grab a time yet. Here is the 60-second version.

Email 2 Day 2

Subject 5 minutes vs 30 minutes (it's not close)

Preview Why the first 60 seconds decides whether you close the deal.

Email 3 Day 4

Subject you don't build anything

Preview The question we get most: how much work is this on my end?

Email 4 Day 7

Subject if it doesn't work, we pay you 110%

Preview The guarantee, in plain English. No fine print.

Email 5 Day 11

Subject hear it before you book

Preview 30 seconds with the AI and you'll forget it's not a person.

Email 6 Day 16 (break-up)

Subject should I close your file?

Preview Last note from me, unless you'd rather I didn't.